Ignite Your Performance Marketing

A leader in performance marketing, Sparkroom provides fully transparent, analytics-based strategies that maximize your media spend while achieving your campaign objectives.

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Sparkroom Offers Full-Service Marketing Strategy & Execution plus Self-Service Software

Sparkroom Marketing Services

Working as an extension of your marketing team, we leverage our years of performance marketing experience to create customized marketing strategies based on your unique objectives.

  • Fully transparent
  • Analytics based
  • Designed to deliver results
  • Powered by Sparkroom Marketing Software

Sparkroom Marketing Software

Take control of your marketing campaigns and do more with less with the power of Sparkroom Marketing Software.

  • Automate—for ultimate efficiency
  • Integrate data—for a comprehensive view of performance
  • Analyze—to truly know what is working

Proven Results

Take Charge of Your Performance Marketing Campaign

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Latest News

Essential Performance Marketing Resources

Evaluating the Lifecycle of a Student Inquiry

We Tracked 100 Leads for 90 Days So You Don’t Have To What really happens after a student prospect clicks “submit” on an inquiry form?...

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Q1 2015 Higher Education Review

The Sparkroom Q1 2015 Higher Education Review provides detailed analysis of inquiry volume, conversion rates, media channel trends, third-party inquiry costs, program-specific trends and degree-level...

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Eight Essential Best Practices for Higher Ed Compliance

We all know the higher education industry encounters close scrutiny by lawmakers and the media, turning compliance into an ongoing challenge. Compliance monitoring, though essential,...

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Inside Higher Ed “Private College Enrollments: Needs, Numbers, Solutions” Booklet

If you’re feeling the pressure of shrinking enrollments, you’re not alone. Inside Higher Ed has published “Private College Enrollments: Needs, Numbers, Solutions.” This booklet, sponsored...

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