Sparkroom announces new ownership & service expansions. Read the press release.

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Working as an extension of your marketing team, we leverage our years of performance marketing experience to create customized marketing strategies based on your unique objectives.

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Sparkroom Marketing Software

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Latest News

Sparkroom Announces New Ownership & Service Expansions

Sparkroom Acquired by Digital Media Solutions (DMS) Group, Adds Operational Consultancy Offering.

  Digital Media Solutions (DMS) announces the acquisition of Sparkroom, a leader in higher education performance marketing. Previously owned by Nelnet, Sparkroom...Read More >

Essential Performance Marketing Resources

2015 Education Benchmarking Report – from LeadsCouncil

Released by LeadsCouncil and sponsored by Sparkroom and LeadID, the 2015 Education Benchmarking Report reveals enlightening trends that may impact the continued growth of some...

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Sparkroom Q3 2015 Higher Education Inquiry Generation Review

The Sparkroom Q3 2015 Higher Education Inquiry Generation Review provides detailed analysis of inquiry volume, conversion rates, media channel trends, program-specific trends and degree-level distribution....

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Landing Page Optimization Best Practices

Every element on a landing page can and should be tested, including copy, images, placement, color, font size and more. To help you move forward...

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Email Marketing Best Practices

With the growing use of mobile and tablet technology, as well as the increasing variety of email clients, the rules that applied to email marketing...

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